How Your Presentation Removes Friction (or Adds It)

This is a Presentation Hustle.

Sometimes your offer isn’t the problem—how you present it is.

If your link in bio is a buffet, your services page reads like a menu with no “chef’s special,” and your CTAs all say “Learn more,” you’re adding friction right at the moment your client is trying to move closer.

In this episode of The Five Minute Hustle, Terrica breaks down how to remove micro-resistance from the way you present your offers so the right yes feels clear and simple.

In this episode, you’ll learn:

• The difference between a strong offer and strong presentation

• Common places where friction hides (and quietly costs you bookings)

• The “one path, one offer, one CTA” filter for your main touchpoints

• A quick way to tighten your link in bio, services page, or emails

Five-Minute Move

Pick one:

• Your link in bio

• Your services / “work with me” page

• A recent email with a call-to-action

Then:

1. Count the choices. Highlight one primary option.

2. Rename your CTA so it reflects the outcome (“Book a consult,” “Start your reset”).

3. Shorten the path by removing one unnecessary click, page, or question.

The goal isn’t to overwhelm people with options.

It’s to make the right next step feel obvious.

Want help tightening your presentation, proposals, and client experience? You’ll find trainings and templates inside Wedding Pro University.