In this episode of Make It Experiential, hosts Franco Boydell and Andy Hill are joined by special guest Natasha Broady, Client Services Director at Seen Presents —a female-led global brand experience agency making the intangible, tangible through strategy, design and production.

Natasha brings a wealth of experience and knowledge of the experiential marketing sector, catering for global large-scale brands like Netflix, Amazon and TikTok. Together they explore why brand activations with the best ROI are those most authentically designed around the fans.

If you’re curious about what’s next for brand experiences or how to build deeper, more emotional connections with your audience, this episode is not to be missed!