by Make It Work Marketing

If you wanna use private podcasts to grow your list, run challenges, sell courses, or use it for affiliate marketing. Today I want to talk to you about Hello Audio; that just makes all of this easy.

My name is RK Castillo with Brilliant Buys. I was running these 5 Day Challenges and using Facebook groups and I could get people to sign up, but man, I couldn’t get people to come and actually be a part of the live videos or watch the replays. And then I remembered being a part of, a participant in, another five day challenge and he used popup podcasts, or private podcasts. And, and I remember really liking that format because I don’t know about you, but man, I listen to podcasts when I’m cooking, making coffee, going to the bathroom, and when i’m out and about I listen to podcasts.  I have my phone in my pocket. I can just listen to it anytime.I thought this is probably a great way to produce content that people will actually consume.

So today I wanted to give you my Hello Audio Review. What I like from it? You know, a couple problems I had with it and why I think it would be a great choice for your business.

First of all, why podcasting? I went and searched the inter webs and I found some kind of crazy stats about podcasting. Did you know that 88% of adults in the US consumed audio content last year, 40% listened to a podcast every single week and on average they listen to eight podcasts a week. I mean that’s crazy. Now, 70% of all digital content is actually consumed on mobile phones. So if you want to actually help your customers, help your clients the best way to do it, the medium that they’re consuming now is a podcast, audio content on their phones. So if you wanna help, ’em be where they’re at.

I also heard about someone who was launching a Facebook group and this person had a great online community and they wanted to kind of relaunch their Facebook group. And so she was actually able to get 2,500 people to register for her event. But she shared the stats and like around 10% of people, 10% of that 2,500 actually showed up for her event. And it was like a five day event. And you know, every single day of the week, those numbers would drop down, down, down, down where less than 10% of people were actually showing up to her event.

Then I heard some stats from someone who ran a private podcast, 5 day challenge. The crazy thing was 65% of the people that registered actually downloaded and listened to the first episode. And with podcast, a crazy thing is if you can get a person to actually play on that first episode, 80% of them will actually consume your content.

So this private podcast launch, 5 day challenge, they had 65% of people download the first episode, but 60% of the people who registered actually consumed all five days worth of content.

Now think about that. That’s like six times the amount of people that actually showed up for the Facebook challenge or Facebook group launch or whatever it was. Think about that six times more people showed up and consumed the content because it showed up on their mobile phone in their favorite podcast app. And they could just listen to it on a go.

Now I don’t know about you. I don’t have a fancy audio studio or fancy equipment. I was reading on the Hello Audio site, you could just do this from your phone. You can actually record the audio on your phone. You can actually edit the audio on your phone and you can upload the the audio all from your phone.

So I wanted to do an experiment. What if I did everything from my phone would this actually work and could I actually get people to join the private podcast and listen to it?

I just followed their steps that they said to do. I recorded it on my phone, edited it, uploaded it to hello audio. I was fully able to get people to come to a private podcast of an audio, uh, a whole, like a seven days of audios that I just did for my phone.

So man, even if you don’t have fancy studio, fancy equipment, you can fully use hello audio to reach your audience.

Now I realize that hello audio is actually so simple. I’m actually teaching my kids how to do this, to actually grow an affiliate marketing business. So then it’s so easy. Even kids can do it.

Hello Audio also does Public Podcasts You can, you know, have a regular podcast that people can listen to and just download from their favorite podcast app. But I think the power of hello audio is actually in their private podcast.

So if you want to actually run a private podcast with hello audio. So they have three different options. You can make your private podcast episodes go live immediately, So you just want to available right away. The second option is you can actually make it date based where you can say, Hey, I want to launch my podcast or my private podcast, my private podcast episode, I wanna launch it like next Monday. You can actually schedule it to go out on a specific date.

You can also choose a drip based podcast, which means they sign up, they get episode number one and then you can actually choose, I wanna drip the second episode the next day. And it goes out the next day. Then the third day the next episode, etc.

The reason I started to use private podcasts with hello audio is because I liked this feature, where you can actually have episodes expire. You know, I was running five day challenges. Having an episode that will expire actually makes it so that you can add some scarcity, you know like, “Hey, these are only available for five days. After five days are gonna go away.” This is an event, you know, et cetera, et cetera, cetera,

This is where I had some problems with hello audio in the beginning. I set it to expire after a few days. And then a couple months later I went on my podcast app and the episodes are still there. So I actually contacted support at hello audio and said, “Hey man my episodes aren’t expiring.”

So it turned out, it was actually user error. I had like a setting of my phone that would just download all the podcasts or something. So the reason it wasn’t expiring was because of me, not because of hello audio….go figure.

Those are some things that you can do with your private podcast. You can do a date based, you can do an instant or you can do a drip and then you can actually have them expire.

Now the cool thing with hello audio is they actually offer a free 7 day trial.

So if you’re interested in this, you can go to brilliantbuys.net/hello-audio-review and read our full review, click the buttons there, sign up, and they’ll actually give you that 7 day free trial.

And you don’t even have to add your credit card. Now, most of the people who sign up for hello audio, they actually have their first private podcast up and running within 24 hours. So you can go sign up today and you can actually have your first private podcast out tomorrow!

So click the link below or click the button down below, add your name and email and you can go and you can get started with hello audio today. Start getting people on your private podcast by tomorrow.

Know what I’m saying? Easy Peasy.

If you do sign up through our link, I wanna give you a few bonuses.

After running some challenges and using some courses for Lead Gen, there’s a few things that I’ve started to tweak that I think makes the user experience better.

It’s behind the scenes things that I’m tweaking to make the user experience better.

I’ve started to use private podcast for affiliate marketing (this is the thing that I’m actually teaching and training my kids how to do…how to use hello, audio, to do private podcasts, to build an affiliate marketing business).

So I wanna give behind the scenes, look at what we’re doing with affiliate marketing using private podcasts.

I want to show you how we use ads to actually get listeners to join our private podcast.

So I’ll give you those three things. If you just click the link down below, click the button down below, add your name and email and We’ll send you over to hello audio, you sign up, let me know. And I’ll send you over these three bonuses.

So I’ll give you those three things. If you just click the link down below, click the button down below, add your name and email and We’ll send you over to hello audio, you sign up, let me know. And I’ll send you over these three bonuses.

The post Hello Audio Review appeared first on Make It Work Marketing.

by Make It Work Marketing

Kelike: What’s up guys? Kelike here with Make It Work Marketing. 

RK: And RK.

Kelike: So yesterday, RK and I got to talking because about two days ago, the company that I work with did a promotion and it got sent out to all of us, and my immediate…

RK: Desire.

Kelike: Yeah. Desire, whatever. My immediate instinct was to take that information, take the pictures that they gave, take the wording that they said to use, and just go and blast it out there on social media to put it on my Instagram and Facebook and everything. So I was going to do that, but I remembered these things though.

RK: We teach in Day #1, which is…

Kelike: Which is, don’t do that.

RK: Don’t do that. To grow your company, you never talk about your company. We’ll talk about that in Day #1 of our free five-day workshop. Okay, go ahead.

Kelike: Yes. So anyway, I was on there and I said, “Well, you know what? I want to do some research.” So I went and I searched hashtags. I looked at the top earners in my space. And you know what, not a single one of them even mentioned the special to deal. It was like business as usual. I was really shocked because we live in Hawaii. So we are the last ones in the time zone, which means they had hours and hours to do something, say something, and none of them did. It was just like crickets.

RK: Yeah. Because there’s no one that goes to social media, Instagram or Facebook or any other, one of the social medias to look at product pictures. they log in on their phone. They got a couple of minutes off and they’re like, “Man, I can’t wait to see some product photos. Can’t wait.” So what did you notice from… because she was still MLM auntie-ing it, trying to post all of her product pictures and all about the company.

Kelike: I’m stubborn like that. I can do both. I can do it my way and his way.

RK: Right. So what did you notice when you looked at your product picture posts on the Insta?

Kelike: Right. So what I noticed with analytics and whatever is that those posts, they don’t get a lot of lights. The ones about our family, about our lifestyle, about our struggles, whatever, all those just do way better. You have people commenting, you have people liking a lot more. Whereas I noticed that even within our team, our people here and what you do, the same thing that I do, that when they would try to do that, put those product pictures on their thing and talk about them, you know what, the only people that like them are other consultants. It’s really like supporting each other. We’re like, “Yeah, girl, you get after it. You do your job.”

RK: You post those product pictures, we love them too.

Kelike: Yes. So we’re the only ones. I was like, “Wow, there’s really something to this.” It is a lesson to be learned. The sooner that you get it, the better your engagement will be. The higher your posts will rank, the better you’ll do. Because I mean, just take it from me. I try to do everything the wrong way first and it doesn’t work.

RK: So look, if you want to figure out what to actually post and how to post it so that you can build your business automagically on autopilot, again, go to makeitworkmarketing.com, sign up for the free five-day workshop. We give you the thing and everything you need to be able to grow your business without having to post product pictures.

Kelike: That’s awesome. Have a good day.

The post What Top MLM Earners Never Do appeared first on Make It Work Marketing.

by Make It Work Marketing

Kelike: Hi there, this is Kelike Castillo.

RK: And RK with Make It Work Marketing.

Kelike: So the other day, we talked to you about the only two things that you should be focusing on when you’re trying to build your team and grow your business. Those two things are…

RK: Traffic and conversions. 

Kelike: Fantastic. 

RK: We talked about, you know what, if you really want to get good at converting that traffic into team members, we said, one of the best things that you can do is our Step 1 of our three-part system, which is find your tribe. So we actually had you guys go through a worksheet to help you figure out who your tribe is. At the end of that exercise, you actually named your one tribe member. So everything that you do in your marketing from now on is going to be about attracting that one person to you.

Kelike: So today, we’re going to be talking about how to get your tribe to come to you. You can think of it like you being the magnet and you’re looking for your ideal customers, maybe in the messy tool drawer. I want to know anything about that.

RK: Right. So I remember I was up in Yosemite. It’s really a beautiful area, nature, big, giant rocks that rock climbers climb up, and there’s a really nice stream there. We were sitting next to the stream. I remember seeing a dude fishing off of a bridge and you could see in the water, in the stream, there were like 20 or 30 fish just sitting there. The guy had his hook right in the middle of them. You could tell that those fish, they weren’t even tempted at all by whatever it was that the guy was offering them on his hook. I remember looking at my friend who I was with and say, “You know what, sometimes you got to think about changing your bait, because I mean, it was obvious those fish, they weren’t hungry for whatever that guy was offering.”

So today, we want to talk about choosing the right bait that will attract that person that you’d like to be a part of your tribe. So every single person that signs up for your MLM gets the same exact material, marketing material, with the same exact cell message, same exact images. They say, “Go say this same exact thing.” So it doesn’t matter if you’re the top-top of the company or you’re the bottom of the company. Every single person has the same exact stuff and they’re told to say the same exact thing. So every single person in your company is competing against each other. 

So what you need to do, if you want to build a team without having to be a salesy sales lady, trying to sell whatever it is, you need to start doing something different than what everyone else is doing. The best way to do that is to create a different bait.

So what we’re talking about is you want to create some sort of content, some sort of educational material, some sort of something that will help attract a business builder to come to you and say, “Look, I need what they have.” So you might offer a PDF. You might offer a video course. You might offer scripts that they can use and Facebook messenger. You might offer a webinar or whatever it is that you have that you can provide value for someone. 

What you do is you put that behind what we call a Squeeze Page. So a Squeeze Page is just a page that’s out there on the internet that says, “Look, if you’d like to get whatever bait that you have, all you have to do is give us your name, give us your email, or maybe click this button and connect it to Facebook messenger or whatever it is.” Once you do that, you get this bait that you’re offering. All the bait is a way for you to provide value to your potential tribe member to show that you’re a leader, someone that they can know, like, and trust.

Now the thing is, if you join our team, we give everyone in our downline our exact system, our exact funnel, our exact set of squeeze pages. We give you the scripts. We give you everything so that you don’t even have to think about this. All you got to do is just follow the scripts, plug in your info into the squeeze pages and everything that’s already made, and then you’re ready to go. You can focus on traffic, getting traffic to your squeeze page, getting traffic to your funnels, and value, providing value, building a relationship with your team so that you can begin to do the third part of our system, which is qualifying. 

You already have it and you’d like us to look at it, send it our way. We’ll give you our opinion. If there’s any way that we can help you make it better, we’ll let you know. 

So tomorrow, we’re going to show you how you can get paid even if someone says no to being a part of your team or a part of your tribe or being a part of your opportunity, whatever it is. So you’re not going to waste that tomorrow. All right, now everyone, make it work.

The post MLM Business Building Lesson From A Horrible Fisherman appeared first on Make It Work Marketing.

by Make It Work Marketing

Kelike: Hey, this is Kelike Castillo.

RK: And RK from Make It Work Marketing.

Kelike: The last time we spoke to you, we talked about why we don’t follow our upline’s advice. I mean, it’s advice typically given in MLMs. as soon as you join, they say, “Okay, make a list of a hundred of your closest friends and relatives and just start talking to them about the business and don’t leave anybody out.” That’s what they always say. We do not give that advice nor do we want you to take that advice. We also promised you that we were not going to talk about our MLM and we are going to continue to do that. We will give you our… oh, sorry. We said that we were going to give you our three-step system, and those three steps are: #1 Find your tribe, #2 Educate and inspire, and #3…

RK: Qualify.

Kelike: So on the last video, at the very end, we said there were only two things that you need to master to automagically grow your business.

RK: And those two things are traffic and conversion. So whenever it comes to building a business, you need to understand that marketing is math. Business is about numbers. So we’re going to jump over to our computer real quick and I’m going to walk you through a Marketing Is Math calculator. 

All right. So we’re over here at our Marketing Is Math calculator. So if you see up here at the top, you got traffic and conversions, which is the two things that you need to master if you’re going to build your business. Now, everyone wants this third step right here, which is team members. Everyone wants people on their team that are going to be business builders like we were just talking about. But the thing is, team members are a result of trafficking conversion. 

So for example, if you attract 100 people to yourself through the different traffic systems that we teach and they come into your world, and 13 of those 100 people say, “Hey, I want to be a part of your team,” you have a 13% conversion rate. So basically, you have 13 team members now.

Now let’s say for whatever business you’re in, it could be way more than this, but I just put this here as an example, the cost that you get paid or the payment that you get paid when someone joins is 20 bucks. And let’s say they’re on some sort of monthly, so you get 20 bucks every single month. At the end of the year, you’ve made $3,120 off of that person. 

Let’s say just for math sake, I will say, you spent $200 in ads to get those 100 people to come into your funnel to be a part of your team. If you’re going to master traffic and conversions, traffic is easy. You go buy traffic from all kinds of different places like we teach in our traffic course. 

But what we want to focus on is conversions, because if we can up this number from 13%, let’s say, what if you got 20% of people that came into your funnel decided they wanted to be a part of the team. Look how much you’ve made more just because you got a better conversion rate. Let’s say your conversion works so well that you got a 40% conversion rate from those 100 people who come into your world. Now, look at what you’re doing.

Now, let’s say you’ve worked out the conversion so you want to increase the amount of traffic. So you go pay for more ads and you just 10x your conversion. I’m sorry, 10x your traffic. So now look what happens. You’ve paid a little bit more to get 10 times the amount of traffic, but look at your bottom line down here at the end of the funnel. You’re making $95,000 a year because you’ve worked on those two things, only traffic and conversions. 

So now we’re going to go back and we’re going to share probably what the most important thing is if you want to increase your conversions, which is…

Kelike: Okay. So the first of the three steps system was to find your tribe. What’s important to remember about this is that people like to buy from people.

RK: So, in all of our marketing, to get traffic to come to us, we want to make sure that we’re creating marketing for just one person.

Kelike: Yeah. So when you’re putting yourself out there and you’re talking and you’re trying to find your tribe, you want to ask yourself, “Who would I want to go on a cruise with? Who would I go on a road trip with? Who would I invite to family dinners?”

RK: Right, because we want to have the type of person on our team who wants to build their business, not the type of person who needs the business. So we have people on our team who got in because they heard that there was a discount. You think about it. If someone who gets in because they just want to save some money, three months, six months later, they’re not doing anything to build their business because all they were trying to do was save some money in the beginning. They weren’t looking to make an investment to build something.

Kelike: Right. So, in my case, I had a little bit of extra money and I wanted to invest in something. I thought, I asked myself, “Where can I put this money that I can make some money back?” I chose to invest it in an MLM. What was nice was that within the first month of joining, I had already made back my initial investment.

RK: Right. So we want people who are looking for investments. Investments is you put a dollar in, you get $2 back. We’re looking for business builders. So the people that we’re trying to attract to our tribe are those types of people. So we’re going to go back to our computer. We created a Tribe Finder Worksheet. Again, you can download that below the video and go through the worksheet and it’ll help you figure out who your person is that you want to attract to be a part of your team. All right, let’s go jump into it. 

Kelike: Okay. We are at our Tribe Finder Worksheets, and you want to ask yourself who are the kinds of people you want to work with and try to get as specific as you can. We’ve created this worksheet so that you can do that. So how old are your teammates?

RK: Right. Are they married or are they single? Do they have kids or grandkids? Are you going after males or females or couples? Do they work outside of the home or do they work from home? What’s their education level? Are they blue-collar or white-collar? What is their current income level? What are their goals? What are their big dreams? What keeps them up at night and what are their biggest fears? And at the very end, I said, what’s your tribe member’s name? 

We went through this whole worksheet and we named our tribe member Tamara. That’s the person that we’re trying to attract. So all of our marketing, all the videos that we’re going to make, that we’re making now, making in the future, they’re all made speaking to just one person. In our minds, that person is Tamara. She fits everything and the type of team member that we want as a part of our team.

Kelike: And also, if you actually think of friends that if you actually name the person and you think about why you’d like that person, woman, whatever you’re doing, however you’re targeting this kind of people, however you’re trying to attract them, it’s going to be that much better because you’re going to eliminate things that wouldn’t appeal to that person because you’re speaking to that audience and that audience alone.

RK: So your assignment today is to go through this worksheet and fill it out, name your tribe member, and then let us know, send us a message and let us know what your tribe members name is and what they’re like.

Kelike: Okay. I hope that was helpful.

RK: So tomorrow, if you come back, we’re going to be showing you a specific way that you can actually get that specific person who you’d like to be a part of your team in your tribe, how you can actually get them into your world so you can start working on the second part of this system, which is educate and inspire them. All right. See you tomorrow.

The post The Only 2 Things You Need To Master To Grow Your MLM appeared first on Make It Work Marketing.

by Make It Work Marketing

Kelike: This is Kelike Castillo.

RK: And RK with Make It Work Marketing.

Kelike: And we wanted to tell you a little bit about ourselves. So, I’m a stay-at-home mom.

RK: Who homeschools.

Kelike: That’s right. So, sometimes income is tight, especially because we live in one of the most expensive places to live in the world. 

RK: Hawaii.

Kelike: That’s right. So, I got this idea one day that the thing that I needed to do was join an MLM.

RK: So she gave me that, I’m like, “Great, another MLM.” And these other ones that we did just fully failed and cost us money. One company even shut down and the owners went to jail. 

Kelike: Yeah.

RK: Did they? So, I’m thinking, “Here we go again.” But I made her make me a promise. Do you remember what the promise was?

Kelike: Yeah. That I wouldn’t become an “MLM auntie”.

RK: An MLM auntie is, we all have that auntie in our family who goes over to the family parties and has a new MLM that she’s trying to get everyone in the family to join because they have this amazing new lotion, potion, pill, something, shake, or whatever, that if you take it, it’s going to change your life. And everyone avoids that lady.

Kelike: No. I know all about this because I feel like living here in Hawaii, I feel like my family, they were constantly doing MLMs. I think that… I don’t know. I talked to my grandmother about this. I was like, “Grandma, how many MLMs do you think you did over the years?” I think she was like, “Oh, a few.” I mean, I knew all about this stuff growing up. This was like a way of life around here because it’s so expensive to live here. So it seems like everybody would try to do an MLM of some kind. 

RK: So I said, “Look, don’t be an MLM auntie. Don’t hit up your friends and family all the time trying to get to join your business.” But look, she had a dream. What was the dream? Why did you want to be a part of MLM in the first place? Because so many people are like, “Oh, it’s just a pyramid scheme. It’s one of those MLMs.” Why would you want to do that?

Kelike: Well, okay. First of all, I just love the products. But the thing that really got me to sign up was the dream, like thinking about my kids and the future that we wanted to create. My kids are big dreamers. They don’t dream small, they dream giant. We talked about a house, we’re like, “Oh yeah.” We’d love to own a house. The kids would say, “Oh, okay.” And they’d go and look at houses and they’ll go, “Oh, we found us one. It’s nine bedrooms on the beach. it’s $16 million, and it’s perfect.” So they don’t dream small. I’d say, “Oh, I want to go on a Disney cruise.” And they’d be like, “Oh, I want to see two narwhals fighting in the wild.” You know what I mean? They don’t dream small. 

So for me, just hearing their dreams, I always, as a mom, want to encourage their dreams and be a part of them. I want them to think of their childhood as magical. I want them to say, “Mom and dad, they really thought about us. They cared about us so much that they made things special for us.” 

RK: Right. So, jumped into the business, and right away, what did you realize about yourself?

Kelike: Well, I mean, it’s the stuff that we knew before I joined, which was that I am not a salesperson. I knew that. I don’t even like talking on the phone. I actually have a phobia of talking on the phone. I make him call the doctors for me. I don’t like talking on the phone, I’m kind of a shelter. I like being a homebody, my friends are my children, and I’m fine with that. So it was going into this business where my plan was like, “Hey, you need to talk to this many people, make a list of a hundred people and I want you to contact them all.” It was pretty stressful for me.

RK: Right. I mean, she stays at home. She teaches our kids. We got a number of other things that we’re doing. so it’s like, you don’t have a lot of time to be hitting up people, trying to get them to do what you wanted to do. But they’re constantly telling you, “You need to talk to your family, create a list and just call them.” So, what happened when you started to actually talk to your friends and your family about your business?

Kelike: Well, honestly, one of my good friends, I don’t think she’s talked to me since then at all. she doesn’t text me or anything. I mean, it’s really sad because you’re supposed to think of your business as a blessing and you’re a blessing in other people. But dude, when your friends stop calling you or responding to your texts, it does not feel like you’re blessing them. Or when people just start responding to your messages coldly, it just doesn’t feel good.

RK: Yeah. And then you had the one when she contacted one of her family members and fully rejected her. It made our family parties weird because there’s this thing in the air like I really hope Like doesn’t bring up her business again.

Kelike: Yeah. In fact, RK, he would kick me under the table if I even talked about it a little, and I’d be like, “But they asked me about it.” But he’d be like, “Don’t talk about it.”

RK: Don’t be an MLM auntie.

Kelike: Right. 

RK: If you want to grow your business, especially your network marketing MLM business, the key is you don’t actually talk about your network marketing MLM business. So, Like finally had this epiphany, and the epiphany happened on our anniversary because… what did I say I would give you for your anniversary present?

Kelike: Oh, he said he’d get me someone on my team.

RK: So I said, “Listen, you’ve been trying it the other way. Let’s try it my way. I will give you a partner on your team as a gift for your anniversary present,” because I knew it was something she wanted to do. So I created a plan. It’s a three-step system that we use to get people to join our team on the interwebs. This happens automatically while we sleep or while she’s teaching her kids or while she’s doing the things that she actually enjoys doing. The system is working in the background. So, that’s what we’re going to be teaching you. But first, we want to make a promise to you. 

So, the first thing is we promise that we won’t talk about our company. You won’t ever have to feel like we’re trying to jam our company down your throat. Second thing, I promise you, you won’t have to hit up your warm market. You won’t have to have to create a list of your friends and your family and try to get them to join your thing. What I will promise you is that we will give you our three-step system. 

So this is our three-step system in a nutshell: Step #1…

Kelike: Find your tribe. 

RK: Step #2…

Kelike:  Educate and inspire. 

RK: Step #3…

Kelike: Qualify.

RK: Right. Find your tribe, educate and inspire them, and then qualify them to make sure that they’re the right people to be on your team. So over the next five days, this is what we’re going to do. We’re going to show you how to implement this three-step system and show you how to find the right tribe of people who don’t just need what you’re doing. They want what you’re doing, so they’re ready to sign up. Number two, I’m going to show you how we can educate and inspire people to join our team when they’re ready. And finally, we’re going to show you how to qualify, because you don’t want every single person in the world on your team. You want the right people. So you get to qualify the people to be a part of your team. 

Tomorrow we’ll be sending you another message, another video. In that video, we’re going to show you the only two things that you need to master if you want to grow your business automagically. Can you guess what those two things are? You got to come tomorrow and find out. Talk to you tomorrow.

The post To Grow Your MLM Business Don’t Talk About Your Business appeared first on Make It Work Marketing.