Trade Show Insights

Make Networking Fun & Productive – Part 2 - TSI8.4


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So you met a lot of interesting people and potential clients at a conference or trade show — Now what? In the second half of our interview with Cathy Jennings from No Pressure Networking, she shares tips for staying connected after the event, including how to: Set up a system that guides them through “next steps” Go beyond the e-mail inbox with “retro marketing” Follow social media etiquette guidelines Plus tips for event organizers on making networking an integral part of the activities Cathy is a self-described “situational extrovert” and Chief Conversation Starter who has co-authored two books: Make Your Connections Count: Networking

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Trade Show InsightsBy Marlys K. Arnold: Exhibit Marketing Consultant, Trainer & Author

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