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Making Billions with Ethical Onboarding, with Jaycee Day
Jaycee Day, a seasoned designer having worked at GitHub and Blinkist, shares what she learned designing a now world-famous app onboarding flow. We talk about onboarding flows, subscription and trial mechanics in apps, the tensions between ethics and short-term profiteering, the business model of mobile games, and A/B testing.
Jaycee’s website, jayceeday.com
Jaycee’s original article about her onboarding workflow, How Solving Our Biggest Customer Complaint at Blinkist Led to a 23% Increase in Conversion
Have feedback for the show? Send an email or message to Allen any time.
It Shipped That Way is supported by Steamclock Software and Forestwalk Labs.
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By Steamclock SoftwareJaycee Day, a seasoned designer having worked at GitHub and Blinkist, shares what she learned designing a now world-famous app onboarding flow. We talk about onboarding flows, subscription and trial mechanics in apps, the tensions between ethics and short-term profiteering, the business model of mobile games, and A/B testing.
Jaycee’s website, jayceeday.com
Jaycee’s original article about her onboarding workflow, How Solving Our Biggest Customer Complaint at Blinkist Led to a 23% Increase in Conversion
Have feedback for the show? Send an email or message to Allen any time.
It Shipped That Way is supported by Steamclock Software and Forestwalk Labs.