Glitchwire

Making Blockchain Mainstream: Azeem Khan, Co-founder, Morph

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Azeem Khan, co-founder of Morph, shares his insights on the challenges and opportunities of blockchain L2s, emphasising the need for differentiation, understanding cultural nuances, and building region-specific solutions.

Key highlights include:

  • The "main character syndrome" of infra providers
  • The underestimation of soft skills in crypto
  • Why we struggle to convert developers and users to blockchain
  • The potential of women as underestimated end users
  • Escaping the web3 echo chamber
  • The next wave of brand endorsements
  • Avoiding the fate of crypto peaking too early

    • Azeem calls for a shift from vanity metrics to genuine developer support and strategic marketing, focusing on creating compelling stories and products that appeal to a wider audience.

    ...more
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    GlitchwireBy Blokhaus Inc