She Did That.

Making History on Shark Tank with Alicia Scott


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Starting her career in the New York fashion industry, Alicia Scott noticed the obvious unavailability of shades during photoshoots & runway shows. This experience mirrored her makeup collection. Not only was it difficult to find the right shade & undertone, steeply punishing price points and sensitive skin triggering formulas were the only options.

 

Amidst a lack of shades and thoughtless ingredients that inflamed her eczema and acne, she decided to create a solution that would not compromise the color, care, or condition of her skin. Enter Range Beauty, the first Black woman-owned cosmetics brand to land a Shark Tank deal! Tune in to this week's show to find out how and why Alicia Scott did that.

Produced by Dear Media

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She Did That.By Renae Bluitt

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