Ari Herstand is author of best selling book 'How to Make It in the New Music Business'. Since releasing his previous album, Brave Enough in 2014, he’s released a best-selling book (two editions), appeared on various TV shows as an actor, toured the world as a speaker, launched Ari’s Take Academy online music business school, a throw-back 1970s inspired funk project Brassroots District, ran a pandemic-inspired online music festival (UnCancelled), got a law passed in California (musician amendment to AB5), launched the New Music Business podcast.