In this candid and unfiltered episode of The Author’s Dilemma, J.E. Jack dive into the chaos of writing and publishing while juggling real life. They discuss outlining vs. pantsing, author fatigue after a launch, building your author brand, lessons from cover redesigns, and how to actually make ads work (finally!).

Jack shares exciting updates about audiobooks and future projects, while Jennifer offers fresh insights into Facebook ad strategy and what actually bumped up her sales. Whether you're a seasoned indie author or just getting started, this episode is a raw, real reminder that you're not alone in the hustle—and that growth comes with grit, grace, and a lot of trial and error.

Takeaways:

Why creative crashes happen after big launches

What makes a book cover actually sell

How AI can help refine your ad targeting

The joys and pains of the audiobook process

Tune in, laugh with us, learn with us—and remember: don’t let “Dear [Name]” emails get you down.

E-mail us:

[email protected]

J.E. Jack:

https://www.jejack.com/

Jennifer Carr:

https://www.jcarrwrites.com/