In this episode of the My Great Pivot podcast, Lindsay Scherr Burgess shares her journey scaling an Etsy side hustle into a successful business, Green Wallscapes, which creates stunning preserved moss walls for clients.

Since launching in 2018, Lindsay and the Green Wallscapes team have created over 1,000 moss walls, generating millions in revenue out of their West Palm Beach studio.

The conversation delves into the realities of entrepreneurship, the importance of adaptability, and strategies for building and growing a successful business. We also drive into pricing strategy, staff conflicts, and how motherhood has impacted her business and personal outlook.

Links:

www.greenwallscapes.com

www.mygreatpivot.com

Takeaways

• Finding inspiration for a new business
• Adaptability and resilience in entrepreneurship
• Managing staff as you scale
• Pricing strategy
• Maintaining a business through new motherhood

Chapters

• 00:00 From Hobby to Business
• 06:05 Navigating Challenges and Growth
• 11:52 The Journey of Building a Business
• 18:07 Expanding the Product and Market
• 27:47 Aesthetics and Client Preferences
• 35:33 Impact of Motherhood on Business