Making a Scene Presents - Making Money Before the Release, Not After

There is a bad habit baked into the modern music business. An artist spends months writing songs, paying for recording, fixing mixes, shooting photos, cutting videos, building cover art, and lining up a release date. Then release day comes, the music goes live, everybody posts the same link at the same time, and the artist waits. They wait for streams. They wait for playlist adds. They wait for press. They wait for social media to care. They wait for money that may never really come. That is not a business model. That is a prayer circle with a distro account.

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