In this episode of What’s Got the World Talking? Jane is joined by senior paid media director Rob Lewis to unpack potentially one of the biggest shifts in paid media – Meta’s rapidly changing ecosystem.  

For brands leveraging Facebook and Instagram for growth, Meta’s reaction to increasing regulatory pressures, the rise of ad-free subscriptions, and AI-powered ad tools are creating an uncertain future. 

Rob shares his perspective on the platforms challenging Meta, where paid now sits in the funnel, how marketers should prioritise spend as the platforms demand more content than ever, and answers the big question – whatever happened to the Metaverse?  

If you're fascinated by the topics that get the marketing world talking, make sure you don't miss an episode of What's Got the World Talking?

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