Are you curious about what it takes to be a social media influencer? Do you want to grow your social media following but don't know how to start? Do you want to keep and expand your social media platform as a side hustle (and not quit your day job)?

Well, ladies and gents, may I introduce you to Kerry Laifatt, content creator and social media influencer extraordinaire. Oh, and she also happens to be a mom, wife, and is crushing it at her 9-5 job in the film/TV industry. 

Kerry's a Toronto-based traveling foodie with 10K+ followers who's always in search of the best food and unique experiences. As a former model and actress, her on-camera skills, not to mention innate creativity, have definitely come in handy when it comes to her side hustle. As a 40-something mom, she's not your typical influencer which is why it's especially inspiring and motivating to see her continually kill it online. 

In this episode , we discuss:

• A BTS look on what it really takes to be an Instagram influencer -- from photography to lighting to filters (or no filters)
• How to make money as an influencer, including how to pitch collaborators and secrets from Kerry's media kit
• What you really wanted to know about being a foodie on social media 
• The pros and cons of being a social media influencer (it isn't always pretty pictures!)
• Why being a 40+ female social media influencer is unique and awesome -- and why age shouldn't matter when it comes to being your authentic self online 
• Why authenticity and showing what brings you joy is the perfect place to start when it comes to building your social media following 
• That time she acted on a favourite Hallmark Christmas movie, "Christmas at Cartwright's"
• Her worst audition as a "talking butt" and her brief stint as a roller girl who served shots from an ice sculpture vagina 

Connect with Kerry: https://www.instagram.com/kerrylaifatt/

Join the DO YOU community: https://www.instagram.com/doyoupod/
https://www.facebook.com/groups/196063679296832
Keep up with Brianne: https://www.instagram.com/briehogan/
https://www.facebook.com/briannehoganwriter
Visit Brianne's website: https://www.briannehogan.ca
Read NOT RELATED TO HULK HOGAN: https://briannehogan.substack.com/

Support the show

Join the DO YOU community:
Watch on YOUTUBE: https://www.youtube.com/channel/UCLsiPNsr0AP0VzbUhxfwrUQ
Facebook Group: https://www.facebook.com/groups/527426815332490
Instagram: https://www.instagram.com/doyoupod