The Talking Silkworm Podcast

Making Sure Your Content Sticks: You Gotta Use Stories


Listen Later

Struggling to connect when speaking English at work? This episode shows how using simple stories , not just facts, can help you build trust, sound more natural, and leave a lasting impression. Whether you’re presenting, emailing, or networking, storytelling makes your message clearer and more memorable.


Key Takeaways:


  • Storytelling humanizes your brand, building trust and relatability with authenticity.


  • ​​Keep stories short, around 10 minutes, for listener engagement.


  • Be real and stand out. In a world full of generic or AI-generated content, true stories show your personality and make your message unique.


Vocabulary Corner

  • Ephemeral: Lasting a short time; quickly gone.
    • Example sentence: “In a fast meeting, ephemeral comments can be missed, so it helps to send a quick follow-up email.”


  • Humanize (a brand/platform): To make something feel more personal or relatable.
    • Example sentence: “Storytelling can humanize your brand and help clients feel more connected to your message.”


  • Build Rapport: To create a good relationship where people understand and trust each other.
    • Example sentence: “You can build rapport with new clients by finding common ground and showing genuine interest.”


  • Jargon: Technical words that are hard for outsiders to understand.
    • Example sentence: “Try to avoid too much jargon when you’re speaking to people from different industries or cultures.”


  • Case Study: A real-life example used to explain something.
    • Example sentence: "We shared a case study about one of our clients to show how our system improved their workflow.”



Helpful Links & Tools


Listen to the Podcast:
Subscribe on YouTube, Apple Podcasts, or Spotify.

*********************


Become a Member!
This is the place for you to boost your English skills and career growth with a supportive community — without the limitations of a packed schedule. Join our membership community here:


 https://fluentenglishpro.com/members/ 

***********************


Spotify 

  • https://open.spotify.com/show/4svKh6w8nUtdFwV9CzVG6h 

 Apple Podcast 

  • https://podcasts.apple.com/us/podcast/fluent-english-pro/id1706003460 


  • Follow us on Social Media: Find us on TikTok, Facebook, and Instagram.

@fluentenglish.pro (IG) https://www.instagram.com/fluentenglish.pro/

...more
View all episodesView all episodes
Download on the App Store

The Talking Silkworm PodcastBy Talking Silkworm