Didi and Lital are once again  joined by guest Sharon Eilon, co-founder of Eve Security, as they discuss cybersecurity, technology, and personal workouts. The episode celebrates three years of podcasting and acknowledges the importance of product launches despite constant feature rollouts. They emphasize the significance of coordinated product launches for internal alignment, customer retention, and market competitiveness, especially for startups. The conversation covers effective launch strategies, the role of technical leadership, and the necessity of feeding content to LLM models for better visibility. They conclude with anecdotes and practical advice for successful launches.

Eve Security: https://www.eve.security/

Sharon on LinkedIn: https://www.linkedin.com/in/sharoneilon/

Lital on LinkedIn: https://www.linkedin.com/in/litalasher/

Didi on LinkedIn: https://www.linkedin.com/in/dddotan/

Topics

00:45 Celebrating Three Years of Podcasting

01:34 Winter Workout Woes

03:58 High School Hockey and Family Adventures

07:03 Dance Songs and Nostalgia

15:11 The Reality of Media and Product Launches

22:33 Instant Feature Delivery

23:12 The Relevance of Launches in Today's Market

23:40 Sports Analogy: The Sprint After a Goal

24:19 The Importance of Concentrated Effort in Launches

25:34 Aligning Launches with Media and Events

30:43 The Role of Customer Success in Product Launches

31:47 Balancing Launch Frequency and Impact

35:28 The Role of Technical Leadership in Launches

40:53 The Importance of Regular Content Updates

46:27 Lessons from Launch Failures

50:15 Final Thoughts and Encouragement