Ed Cerier was Nexstar's first marketing coach. He tells Jack about his journey from a career in advertising in the mid 1980s to his present position as Nexstar's Marketing Manager. Marketing is all about having a plan, Cerier says, and making sure you've got the right people to put that plan into action.

Ed Cerier was Nexstar's first marketing coach. He tells Jack about his journey from a career in advertising in the mid 1980s to his present position as Nexstar's Marketing Manager. Marketing is all about having a plan, Cerier says, and making sure you've got the right people to put that plan into action.

Ed Cerier was Nexstar's first marketing coach. He tells Jack about his journey from a career in advertising in the mid 1980s to his present position as Nexstar's Marketing Manager. Marketing is all about having a plan, Cerier says, and making sure you've got the right people to put that plan into action.

Making The Phone Ring, With Ed Cerier

Nexstar President and CEO Jack Tester discusses various topics relating to business management and how to become a better leader in your business.

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Making The Phone Ring, With Ed Cerier

Making The Phone Ring, With Ed Cerier