Strap in as we explore the rollercoaster of entrepreneurship, from the dizzying highs to the challenging lows. From knowing when to take on new projects, to hiring help for growth, and exercising discipline in your work, we throw open the curtains to reveal the behind-the-scenes of our journey.

Call sign "Mace," her story is a testament to the power of embracing change and taking risks. As a farm kid from Wisconsin, she became one of the squadron's first F-16 Thunderbird pilots before making The Trade to launch a new career as an entrepreneur. Listen as she shares her "Normal 40 moment."

Have you ever wondered about the sheer power of courage and how it can catapult you into significant life changes? We go deep into our year of personal transitions and growth, probing the strength it takes to make bold decisions and face risks. As we manage the chaos of calendar overload, we talk about the art of maintaining balance and decision-making without the burden of constant 'what-ifs'.

Adding a dash of inspiration to the mix, Michelle takes us on her transformational journey from being an Air Force pilot to a keynote speaker and a children's book author. Through her book 'Upside Down Dreams,' she is shaping young minds and paving the way for young girls and boys who aspire to fly.


This episode is a testament to the power of embracing change and taking risks.

Mace's new book, "Upside Down Dreams, launched a few weeks ago; it is fantastic. You can buy "Upside Down Dreams" here: https://a.co/d/iESGilu

I never know who I will meet every time I hit "Join Meeting."

In this case, I was someone I'm now proud to call my friend.

This is the Normal 40, and this is your home.

This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit normal40.substack.com