In celebration of the Super Bowl, host Peter Frelik sits down with one of the best creative studios in the TV commercial game: the House of Parliament (00:00).

Lawrence Jones and Krystina Wilson, creative design at Parliament, share the secret sauce to why this group's work stands out in the competition (01:28).

Then, they break down their production pipeline and dish on what works and what doesn't (21:55).

Finally, Daniel Mallek from Vū Technologies joins Peter to make sense of all the industry news drops, including DeepSeek and the U.S. Copyright Office's decision on AI-generated content (38:52).

You can learn more about Lawrence Jones and connect on LinkedIn at https://www.linkedin.com/in/lawrencejonesvfx/

You can learn more about Krystina Wilson and connect on LinkedIn at https://www.linkedin.com/in/krystina-wilson-827542b/

Learn more about The House of Parliament here: https://houseofparliament.com/

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The Virtually Everything! Podcast is presented by Vū Technologies. #VuStudio #ContentAtTheSpeedOfThought

Bye for now!

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