Securing the right type and the appropriate number of people to attend your event can be challenging if you've not had much experience in it. This guide walks you through what you should consider when creating an invite list, tips for ensuring you get the number of people you're aiming for, when you should send invitations out, how to manage RSVPs plus what every PR should do after an event. Sharing their extensive event insights are Anna Stark and Tahira Matthews from Stark Matthews.

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