Agency Journey

Managing a Remote Marketing Agency Team Across 7 Time Zones with Janet Mesh

10.24.2023 - By Jakub Grajcar and Gray MacKenziePlay

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Running a marketing agency is hard. Running one remotely across several time zones? Even harder.

So how do you keep a distributed team aligned, motivated, and growing together?

In this episode of Agency Journey, host Gray MacKenzie interviews Janet Mesh, CEO and co-founder of Aimtal, a fully remote marketing agency. We dig into the keys that accelerated Aimtal’s growth over the past 5 years.

Janet shares how Aimtal has doubled its team and revenue each year through an intentional focus on talent, culture, and streamlined operations.

Episode Insights:Implementing clear processes and documentation enabled Aimtal to effectively manage a distributed team across 7 time zonesHosting immersive annual retreats reconnects their remote team and aligns everyone on vision and goalsHow Aimtal structures retreats to maximize bonding and alignmentFocusing on talent, values, and culture fit over geography gives Aimtal access to the best talent globallyThe importance of intention in building a thriving remote agency and teamRelying on tools like Rippling to streamline operations and free up bandwidth as they scaleLeading with transparency and vulnerability as keys to remote team success

Resources Mentioned:Rippling - For HR/IT managementGuru - Knowledge base softwareTravelPerk - Travel management platformAnthropic - AI assistant tool

Whether you're building a remote agency or colocated team, Janet offers fantastic insights into leading with intention, investing in processes and culture, and scaling successfully.

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