On the Record...Online

Managing Public Relations at Coca-Cola with Ray Crockett


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Join us in this podcast as Ray Crockett, the Director of Communications for Coca-Cola, shares insights into the company’s embrace of social media, the unique challenges corporate communications agencies face, and the secrets to thriving in enterprise public relations. Gain an exclusive look into the evolving landscape of Coca-Cola’s consumer public relations strategies and the…
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On the Record...OnlineBy Eric Schwartzman