Bryghtpath Principal & CEO Bryan Strawser, along with Senior Consultant Jen Otremba, talk about planning for major events for private sector companies, such as internal events (board meetings, company meetings) and external events (Super Bowl, NCAA Final Four, political conventions), and similar events.

Topics covered include coordination with public sector agencies, obtaining access to intelligence information that may be available through local partners, situations that you should consider planning for, and how to best integrate your plans with existing crisis or event management frameworks.

Episode Transcript

Bryan Strawser:

So, Jen. Major events.

 

Jen Otremba:

Major events.

 

Bryan Strawser:

Shareholder meetings. Board meetings.

 

Jen Otremba:

The Superbowl.

 

Bryan Strawser:

Board series. NBA All Star game. Major league baseball All Star game in Minnesota last year.

 

Jen Otremba:

That’s right.

 

Bryan Strawser:

Hmm (thoughtful)

 

Jen Otremba:

Red Bull’s crushed ice.

 

Bryan Strawser:

The crushed ice. Which [inaudible 00:00:43] you’re not from Minnesota, you probably have no idea what that is, but it’s an outdoor … What are they riding on? Is it snow mobiles? They’re on snow mobiles.

 

Jen Otremba:

No, crushed ice is on ice skates.

 

Bryan Strawser:

They’re on ice skates?

 

Jen Otremba:

Yeah.

 

Bryan Strawser:

See, I don’t even know …

 

Jen Otremba:

They’re crazy.

 

Bryan Strawser:

What I’m talking about.

 

Jen Otremba:

Yeah. It’s crazy exciting.

 

Bryan Strawser:

It’s by the Cathedral of St. Paul.

 

Jen Otremba:

Yes.

 

Bryan Strawser:

It’s definitely worth looking at. It’s insane.

 

Jen Otremba:

It’s a huge event. State Fair, of that matter.

 

Bryan Strawser:

The Minnesota State Fair. The largest state fair in the world, despite the fact that we’re not Texas.

 

Jen Otremba:

Yes, that’s right. The inauguration of the President.

 

Bryan Strawser:

These are huge events that happen. They don’t happen in a bubble. Companies have to deal with these events, because they cause all kinds of disruption.

 

Jen Otremba:

Yep, not just the police or the National Guard but individual companies and organizations have plans for these types of events.

 

Bryan Strawser:

The Superbowl is going to be in Minnesota next year. February 4th, 2018, at the new US Bank stadium in downtown Minneapolis. It’s going to cause absolutely no disruption whatsoever.

 

Jen Otremba:

No traffic. No traffic in Minneapolis.

 

Bryan Strawser:

There’ll be no traffic. There’ll be no security check points.

 

Jen Otremba:

That’s right.

 

Bryan Strawser:

It’s gonna be a huge disruptor.