In this episode, Gary talks with Aaron Adams, Vice President of Partnerships at Hatch, about the best way to communicate with leads for optimum results.

Aaron talks about the importance of outreach using a combination of phone, email and text messaging and the sequencing and timeline for outreach. He shared amazing research that came out of MIT that you will experience a 900% increase in lead conversions if they are contacted within 10 minutes of the prospect’s outreach.

Aaron discusses the ways in which you can accomplish this through automated solutions, ensuring that you maximize your opportunities with every lead. He also discusses the importance of lead nurturing, drip campaigns and treating each lead as if it were the last lead you will ever have, elevating the importance of closing that lead.

This is a fantastic episode that you do not want to miss if you would like to close a higher percentage of your leads.