Increasingly, companies are investing in ESG initiatives (environmental, social, and governance). Partly, it's due to a realization of the impact of climate change and a recognition that something has to change.
But promising to make a change and actually making that change are two very different things.
What are the practical steps you can take as a company to start developing more sustainable product offerings?
Dave McLain, Director of Sustainability at Printpack, shares lessons how his team has helped identify & implement changes to signature products and provides advice for establishing a culture of sustainability within your organization.
We discuss:
4 P’s of Printpack corporate social responsibility
How the definition of sustainability differs among customers
Printpack’s process for developing sustainable products
Getting buy-in for sustainability initiatives
Advice for companies considering making changes to product offerings
Mentioned during the podcast:
Never Split the Difference: Negotiating As If Your Life Depended on It
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