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Marc Gordon – Customer Service | Expert Interview
Episode 22 - Good Customer Service: Interview With 'Canada’s Marketing Superstar', Marc Gordon
Marc Gordon is an internationally recognised thought leader in the field of customer experience. With over 25 years of marketing and sales experience in a number of diverse industries, he has built a reputation for providing insightful concepts that are both innovative and effective.
As an award-winning keynote speaker, Marc has spoken for some of the world’s most respected companies, including Bausch & Lomb, Hilton Hotels, and Mondelez International. Marc is the only speaker in his field to have keynoted at the World Management Forum in Tehran, Iran.
Regularly featured on television and radio for his opinions, Marc has shared his thoughts on topics that include the boycotting of brands, customer service in the airline industry, and companies such as Facebook and Starbucks. Marc has been referred to as 'Canada’s marketing superstar' by the Oprah Winfrey Network. Today, we discuss good customer service in more detail.
You Can Read the Transcript of Our Interview Below:
Nathan Simmonds:
Today I have the pleasure of introducing Marc Gordon. His bio here, again, I'm overwhelmed, I'm staggered at the wonderful people that I get to have a conversation with, their resumes, what they've achieved, what they've accomplished and the areas of expertise they have. Marc Gordon is no exception to this. He is an internationally recognized thought leader and the field of customer experience, with over 25 years of marketing and sales experience in a number of diverse industries. He also has a reputation for providing insight or concepts both innovative and effective.
He's an award winning as a keynote speaker. He's spoken with some of the world's most respected companies including Hilton Hotels, Bausch + Lomb, Mondelez International. He's also the only person to have spoken in his area of expertise at the World Management Forum in Tehran in Iran, which itself is pretty staggering. His regularly featured on TV and radio for his opinions. He shares his thoughts on topics that include the boycotting of brands, customer service in the airline industry and companies such as Facebook and Starbucks. Marc has been referred to as Canada's marketing superstar by the Oprah Winfrey Network. Mic drop right there.
Nathan Simmonds:
Marc, thanks very much for being here, they really appreciate it.
Marc Gordon:
My pleasure. Thank you for having me.
Marc Gordon
Nathan Simmonds:
I got introduced to you a few months ago, it feels like forever ago, just to talk to you about the different ways that you look at customer service, what a good customer experience is, customer expectation and how you manage these as a provider of product or service and as that dialogue opened up there was just so much good stuff in here to share from your ways of thinking and your approaches to these things that can help so many people out, and so many businesses, small, medium enterprises and leaders in their space, it would have been remiss of me not to get you on here and have this conversation that's for certain.
Marc Gordon:
Well thank you.
Nathan Simmonds:
The first question from me is always why do you do what you do?
Marc Gordon:
Wow. Boy, you start off with the serious questions right away don't you? All right. Give me a sec. If I can just open up about this I guess a little bit. So why, that's a great question.
Marc Gordon:
I guess it starts with the fact that going back as a kid in elementary school I was one of these kids that didn't quite fit in. I wasn't one of the cool kids, I wasn't one of the smart kids, I wasn't one of the athletic kids. I didn't seem to fit into any group and back then when you didn't fit in you became a target for bullying, and through much of school I was bullied relentlessly. It was a time when, unlike today, where it's taken seriously, back then parents, teachers, everyone just shrugged and said, "Kids will be kids.
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By Darren A. SmithEpisode 22 - Good Customer Service: Interview With 'Canada’s Marketing Superstar', Marc Gordon
Marc Gordon is an internationally recognised thought leader in the field of customer experience. With over 25 years of marketing and sales experience in a number of diverse industries, he has built a reputation for providing insightful concepts that are both innovative and effective.
As an award-winning keynote speaker, Marc has spoken for some of the world’s most respected companies, including Bausch & Lomb, Hilton Hotels, and Mondelez International. Marc is the only speaker in his field to have keynoted at the World Management Forum in Tehran, Iran.
Regularly featured on television and radio for his opinions, Marc has shared his thoughts on topics that include the boycotting of brands, customer service in the airline industry, and companies such as Facebook and Starbucks. Marc has been referred to as 'Canada’s marketing superstar' by the Oprah Winfrey Network. Today, we discuss good customer service in more detail.
You Can Read the Transcript of Our Interview Below:
Nathan Simmonds:
Today I have the pleasure of introducing Marc Gordon. His bio here, again, I'm overwhelmed, I'm staggered at the wonderful people that I get to have a conversation with, their resumes, what they've achieved, what they've accomplished and the areas of expertise they have. Marc Gordon is no exception to this. He is an internationally recognized thought leader and the field of customer experience, with over 25 years of marketing and sales experience in a number of diverse industries. He also has a reputation for providing insight or concepts both innovative and effective.
He's an award winning as a keynote speaker. He's spoken with some of the world's most respected companies including Hilton Hotels, Bausch + Lomb, Mondelez International. He's also the only person to have spoken in his area of expertise at the World Management Forum in Tehran in Iran, which itself is pretty staggering. His regularly featured on TV and radio for his opinions. He shares his thoughts on topics that include the boycotting of brands, customer service in the airline industry and companies such as Facebook and Starbucks. Marc has been referred to as Canada's marketing superstar by the Oprah Winfrey Network. Mic drop right there.
Nathan Simmonds:
Marc, thanks very much for being here, they really appreciate it.
Marc Gordon:
My pleasure. Thank you for having me.
Marc Gordon
Nathan Simmonds:
I got introduced to you a few months ago, it feels like forever ago, just to talk to you about the different ways that you look at customer service, what a good customer experience is, customer expectation and how you manage these as a provider of product or service and as that dialogue opened up there was just so much good stuff in here to share from your ways of thinking and your approaches to these things that can help so many people out, and so many businesses, small, medium enterprises and leaders in their space, it would have been remiss of me not to get you on here and have this conversation that's for certain.
Marc Gordon:
Well thank you.
Nathan Simmonds:
The first question from me is always why do you do what you do?
Marc Gordon:
Wow. Boy, you start off with the serious questions right away don't you? All right. Give me a sec. If I can just open up about this I guess a little bit. So why, that's a great question.
Marc Gordon:
I guess it starts with the fact that going back as a kid in elementary school I was one of these kids that didn't quite fit in. I wasn't one of the cool kids, I wasn't one of the smart kids, I wasn't one of the athletic kids. I didn't seem to fit into any group and back then when you didn't fit in you became a target for bullying, and through much of school I was bullied relentlessly. It was a time when, unlike today, where it's taken seriously, back then parents, teachers, everyone just shrugged and said, "Kids will be kids.