𝗪𝗵𝗮𝘁 𝗱𝗼𝗲𝘀 𝘁𝗵𝗲 𝗺𝗼𝗱𝗲𝗿𝗻 𝗕𝗔 𝗷𝗼𝘂𝗿𝗻𝗲𝘆 𝗿𝗲𝗮𝗹𝗹𝘆 𝗹𝗼𝗼𝗸 𝗹𝗶𝗸𝗲 𝗶𝗻 𝘁𝗼𝗱𝗮𝘆’𝘀 𝗔𝗜-𝗱𝗿𝗶𝘃𝗲𝗻 𝘄𝗼𝗿𝗹𝗱?In this insightful conversation, Maria Becerra shares her evolution from an early-career BA and founding President of the IIBA Hamilton Chapter to an AI and data-focused professional advising organizations on how to turn data into real value. Her story highlights themes many analysts can relate to: the power of volunteering, the importance of community, and the courage to continuously upskill, even while working full-time.

Maria offers practical advice for BAs navigating AI: start with foundational concepts, understand both capabilities and limitations, and focus on translating technical complexity into clear business outcomes. She reinforces a powerful message that AI is enabling BAs to focus on higher-value work.

A timely reminder that the future BA is a connector: between business and technology, strategy and execution, data and decision-making.

YouTube:

https://youtu.be/Ytoue8jNjBo

Maria Becerra

LinkedIn: https://www.linkedin.com/in/mariaf-becerra/--

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