Recorded at the Legal Geek Conference in London, this episode features Mark Cullen, VP of LegalTech Product Management at Thomson Reuters, on how one of the industry’s biggest players is approaching the next wave of AI, with a balance of cutting-edge technology, strategic acquisitions, and a deeply human mindset.

In conversation with Hidde Bruinsma, Mark unpacks:

• Why storytelling is just as vital as tech in a crowded AI market
• How Thomson Reuters blends build, buy, and partner strategies to scale smartly
• What makes CoCounsel and TR’s AI tools truly “professional-grade”
• How AI is transforming legal teams into strategic business partners
• Why agentic AI is coming fast, and why “human in the loop” will always be essential
• How TR’s tools are built on trust, not just tech, with real-world data, testing, and legal content
• The future of law firms: not tech companies, but product companies
• Why now is the time for law firms to turn tacit expertise into scalable services

This episode offers a behind-the-scenes look at how enterprise legal AI is being developed, governed, and deployed, and why the next phase is about helping lawyers do more, not less.

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