In this episode of the Headsmack podcast, host Paul Povolni sits down with Mark de Grasse, an AI advocate and former President of DigitalMarketer.com.

With over two decades in content development and brand building, Mark shares his insights on how AI is transforming the digital marketing landscape.

They discuss the practical applications of AI tools like ChatGPT, the future of content strategy, and the ethical considerations of AI in business.

Mark's extensive experience provides valuable perspectives on creating unique content and building efficient, AI-driven systems.

Topics Covered in the Podcast

1. The evolution of AI and its impact on digital marketing
2. Practical applications of AI tools like ChatGPT in content strategy
3. The challenges and opportunities of integrating AI into business processes
4. The future of AI in digital marketing and content creation
5. Ethical considerations and biases in AI-generated content
6. Personal AI agents and their potential in business efficiency
7. The role of unique content and branding in the AI-driven digital landscape

Ai-Branding Course: markdegrasse.com/aibranding

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Paul Povolni (Voppa) is the founder of Voppa Creative and a creative leader with over 30 years of experience in brand strategy and design. Based in Jackson, Mississippi, he has worked with clients internationally, leading teams in award-winning branding while serving as a coach and speaker. Paul delivers workshops and keynotes on brand strategy, creative thinking, and organizational culture, and hosts The Headsmack Podcast: Conversations with Misfits. His work centers on helping organizations lead with Clarity, Creativity, and Culture.

Headsmack Website

Voppa Creative Website