ScreenCloud has been around for five years now - a pure software startup that aimed to bring web technology fully into digital signage.

Now the London-based company has roughly 100 staffers in the UK, US and Thailand, and is evolving from having an SMB focus into servicing enterprise business.

I've spoken to co-founder Mark McDermott in the past for this podcast, but I wanted to catch up for a couple of reasons.

First, I wanted to know why such a relatively young platform was completely re-architected recently.

But I also wanted to dig into some thoughts from Mark I saw online about workplace communications and digital signage more generally, in a time when a pandemic has left on-premises screens unseen, and many to most workers doing their jobs at home.

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