Hello, and welcome to another episode of ‘A minute with Priya’. This is Priya Mishra, your very own marketing evangelist.  Today I am going to talk to you about market expansion strategies.  In a growing market, you have partnership opportunities and broadcasting opportunities.  When it comes to broadcast, you must think about the channels that you wish to make yourself known and how you can cover these. You must also remember that due to the virtual nature of communication, you can actually reimagine reaching out to the market, in a way that you have never done before. Market leaders must think about broadcasting and channel distribution with a totally different mindset.   As far as partnerships are concerned, you must plan and then build your collaboration. Companies vying to survive are thinking about partnerships, which is actually a conventional thinking methodology. Trends indicate that market growth is currently experiencing an upward tempest and it is best that you make sure not to miss out on a single opportunity.  This is Priya signing off - until next time - See ya!