Marketing isn’t a destination, it is a continuously evolving process. Businesses have intentionally implored strategies to build their brands, market their tangible products and valuable services for decades. Yet it’s only in the last handful of years, we’ve seen the evolution of personal brands and the application of marketing principles and strategies used to promote those personal brands and profiles.

So, is it possible to successfully market yourself just like a product or service, positioning your personal brand for maximum impact?

Absolutely!

In today’s episode, I speak about how you can effectively market yourself like a product. The six-prong approach that I talked about last week can be used to create a marketing strategy for both your business and yourself. After all, you are a brand. If you are an entrepreneur, you are your business' brand. The experiences that your customers and clients have with your business will be very similar to the experiences people have with you.

If you haven’t listened to the episode where I talk about the six-prong approach, you might want to listen to it first before tuning in to this one as they are closely related! 

Connect with Cassandra:

Is marketing your business making you feel less than opulent?  Are you ready to create the opulent outcomes that you desire in your life and business?

Schedule a complementary discovery consultation via this link: https://calendly.com/cassandraalexis

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