Write This Down with Maddy Birdcage

MARKETERS: How to build a thriving marketing business


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From hustle and burnout to a thriving marketing business that respects your time, sanity, and family life — Maddy Birdcage's raw journey reveals the exact framework that transformed her agency into a million-dollar operation.

Starting Birdcage Marketing while pregnant and dealing with a type 1 diabetes diagnosis, Maddie quickly replaced her employed income but found herself working 16-hour days fueled by pure adrenaline. The inevitable burnout followed, along with the chaotic cycle of growth without systems that nearly destroyed her health, finances, and family life.

The turning point came after losing two major clients in a single week. Rather than continuing to chase revenue at any cost, Maddie finally built what was missing — psychology-driven systems that created predictable income without requiring constant personal sacrifice. Now earning $90K profit months with time for her family, Maddy breaks down the exact architecture that makes this possible.

"Systems remove cash pressure," she explains, walking through the five essential pillars every marketing business needs: clear positioning with a signature process, an effective sales pipeline that filters out red flag clients, documented standard operating procedures, profit-focused financial systems, and personal boundaries that protect your energy.

For freelancers and small agency owners who can feel they're either about to break through or burn out, this episode delivers the practical framework to transform your business in just eight weeks. If you're ready to build a marketing business that pays you properly while giving you freedom for the good life, write this down — psychology + systems = freedom.

To work with us, book your client assessment call at https://www.birdcageangeladvisors.com/hire-an-angel/

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Write This Down with Maddy BirdcageBy Maddy Birdcage

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