In this episode: Brands are enamored with Hollywood, with more of them launching studios to create films and documentaries. But what makes this time different? Jae Goodman of Superconnector joins us to explain. Plus, why more consumers might pay for news than recent research suggest. Hosted by Shareen Pathak and Jack Marshall, co-founders of <a href= "http://toolkits.com">Toolkits.com</a>

In this episode: Brands are enamored with Hollywood, with more of them launching studios to create films and documentaries. But what makes this time different? Jae Goodman of Superconnector joins us to explain. Plus, why more consumers might pay for news than recent research suggest. Hosted by Shareen Pathak and Jack Marshall, co-founders of Toolkits.com

In this episode: Brands are enamored with Hollywood, with more of them launching studios to create films and documentaries. But what makes this time different? Jae Goodman of Superconnector joins us to explain. Plus, why more consumers might pay for news than recent research suggest. Hosted by Shareen Pathak and Jack Marshall, co-founders of&nbsp;<a href="http://toolkits.com" rel="noopener noreferrer">Toolkits.com</a>

Marketers’ love affair with Hollywood, and more people might pay for news than headlines suggest

The Toolkits Show makes sense of the major themes, trends, and developments shaping the business of digital content. In each episode, Jack Marshall and Shareen Pathak explore how publishers are monetizing digital content, how content is transforming modern brands and companies, and hear from the people and personalities at the industry’s cutting edge.

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Marketers’ love affair with Hollywood, and more people might pay for news than headlines suggest

Marketers’ love affair with Hollywood, and more people might pay for news than headlines suggest