83 - Marketing

Are you a creative intellectual looking for a solution to boring art and technology talk? Look no further, this week Good Point will thrill and entertain your senses with an improvised and rambling conversation on marketing and advertising.

Casper mattress https://casper.com/

Glossier https://www.glossier.com/

Deciem store.deciem.com

The Pitchman, Malcom Gladwell on Ron Popeil and the importance of the Demo to marketing https://www.youtube.com/watch?v=20uLEtHSGi8

Casper ads with bunnies https://www.google.com/search?q=casper+ads&rlz=1C5CHFA_enCA727CA728&tbm=isch&tbo=u&source=univ&sa=X&ved=0ahUKEwim8KauoKfbAhXl7YMKHek8BeIQsAQINw&biw=1713&bih=1176

Product Channel Fit https://www.coursera.org/learn/corporate-entrepreneurs-business-model/lecture/0SQPW/product-channel-fit

7up fancy-sparkling lemonade https://www.gustotv.com/food/7up-just-debuted-fancy-pants-sparkling-lemonade/

Pierre Huyghe https://art21.org/artist/pierre-huyghe/

Oprah refused service at Luis Vuitton https://www.youtube.com/watch?v=IGbfJv1ia7c

Rock around the clock in intro to Blackboard Jungle https://www.youtube.com/watch?v=GnN_zSApOiw

The Beatle ad that changed advertising https://medium.com/theagency/the-ad-that-changed-advertising-18291a67488c

Key Influencer, Casey Neistat https://www.youtube.com/user/caseyneistat

Seth Godin, Tribes https://www.ted.com/talks/seth_godin_on_the_tribes_we_lead

Zag https://www.slideshare.net/johnecooper/zag-brand-strategy

Self Control app https://selfcontrolapp.com/

Lion Cafe http://blog.uchujin.co.uk/2010/09/lion-cafe-%E2%80%93-tokyo%E2%80%99s-worst-%E2%80%9Cbest-kept%E2%80%9D-secret/