The Sticky CMO

Marketing Fundamentals for CMOs: w/Quentin Muhlert

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Focusing on the fundamentals: it's easier said than done.

But according to renowned advertising expert Quentin Muhlert - the founder of growth marketing agency Muhlert Digital - it's the key to CMOs exceeding expectations.

In conversation with Tom Basgil, he covers:

  1. The fundamentals of Account-Based Marketing - how to get started on a budget.
  2. How consultants can help you build your in-house marketing knowledge.
  3. Why CMOs should move their KPIs as far down the funnel as possible.

    4. Enjoy the episode. 


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    The Sticky CMOBy Tom Basgil