Cheryl Toto is the president and CEO of the Marketing Science Institute, a job she came to after a decade as Senior Vice President of Strategy and Devel­opment. Here she talks about balancing two careers in a family, why daycare drop-offs can be emotional, and how to weather unexpected changes to your life plan.

Marketing Guru Cheryl Toto on Leaning In and Rolling with the Punches

43 percent of women who have kids leave the workforce at some point. In this series of fireside chats with inspiring women, spanning a variety of industries and experiences, host Claudia Reuter aims to share more examples than what we typically see of what's possible for women thinking through work and family decisions. A former stay-at-home mom herself, Reuter went on to be a venture-backed CEO, an executive at a >$2B company, a board director, and a Managing Director at Techstars. She is the author of Yes, You Can Do This! Here, she profiles authors, tech executives, doctors, entrepreneurs, stay-at-home moms and more who share their professional journeys and advice for women grappling with work-life balance.

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43 percent of women who have kids leave the workforce at some point. In this series of fireside chats with inspiring women, spanning a variety of industries and experiences, host Claudia Reuter aims to share more examples than what we typically see of what's possible for women thinking through work and family decisions. A former stay-at-home mom herself, Reuter went on to be a venture-backed CEO, an executive at a &gt;$2B company, a board director, and a Managing Director at Techstars. She is the author of Yes, You Can Do This! Here, she profiles authors, tech executives, doctors, entrepreneurs, stay-at-home moms and more who share their professional journeys and advice for women grappling with work-life balance.

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Marketing Guru Cheryl Toto on Leaning In and Rolling with the Punches

Marketing Guru Cheryl Toto on Leaning In and Rolling with the Punches