Bear Wade, Award-Winning Filmmaker & Owner of Unify Creative Agency Owner, shares insights from his book Unify Your Marketing. Learn how to save time, money, and heartache through Bear's step-by-step marketing process to grow your brand and your impact. 
Listen and subscribe on Apple Podcasts, Spotify, Google Podcasts, and Stitcher. Website | Facebook | Twitter | Instagram | LinkedIn About Business Owners Radio: Business Owners Radio is a podcast that brings you insights, inspiration, and actionable advice from successful entrepreneurs and business experts. Hosted by Shye Gilad and Craig Moen, our show aims to help you grow your business and achieve your goals. Join us every week for new episodes packed with valuable tips and resources. Sponsorships: Are you interested in sponsoring an episode of Business Owners Radio? Reach out to us at email to discuss advertising opportunities.   



202 MARKETING | How to build your marketing in the right order to save money & get more customers. w/Bear Wade

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Introduction

Welcome to episode 240 of Business Owner's Radio! In this engaging and insightful episode, we're excited to have Jimmy Burroughes, the co-author of "Beat Burnout, Ignite Performance: The Leader's Playbook for Building a High-Performance Culture." Jimmy, a former Army officer, corporate CEO, and high achiever, is now a renowned leadership expert advising businesses globally. He aims to aid organizations in achieving outstanding outcomes without overburdening their workforce. Join us as we dive into the challenges of modern work culture, the fight against burnout, and strategies for fostering a high-performance environment.

Main Talking PointsJimmy Burroughes' Journey to Writing "Beat Burnout, Ignite Performance": A personal experience of overcoming burnout in a high-stress, high-responsibility role led Jimmy to start his consulting and coaching business, focusing on avoiding burnout and promoting high performance.The Evolving Work Culture and Challenges: Insight into how modern work culture, characterized by a high volume of data and demands, is contributing to increased stress and burnout among leaders and managers.The Impact of Leadership Development Gaps: Discussion about the lack of continuous leadership training and its contribution to workplace stress and burnout.Understanding and Overcoming Imposter Syndrome: Exploring how imposter syndrome can drive individuals towards burnout and the importance of addressing it in the workplace.The Importance of Purpose in Organizations: Jimmy highlights the crucial role of clear purpose in aligning team and organizational goals, which helps prevent burnout and improve performance.Strategies to Shift Towards a Positive, Abundant Mindset: Techniques and approaches to shift from stress and burnout to positive engagement and high performance.Jimmy's Insights on Keeping Up with Industry Trends: A blend of direct client engagement, continuous learning, and personal mindfulness practices keeps Jimmy informed and effective in his field.
Conclusion

For more information about Jimmy Burroughes and to access his resources, visit jimmyburroughes.com. Don't miss his upcoming book, "Escaping the Multitasking Trap," and explore more episodes on our website, businessownersradio.com. 
Listen and subscribe on Apple Podcasts, Spotify, Google Podcasts, and Stitcher. Website | Facebook | Twitter | Instagram | LinkedIn About Business Owners Radio: Business Owners Radio is a podcast that brings you insights, inspiration, and actionable advice from successful entrepreneurs and business experts. Hosted by Shye Gilad and Craig Moen, our show aims to help you grow your business and achieve your goals. Join us every week for new episodes packed with valuable tips and resources. Sponsorships: Are you interested in sponsoring an episode of Business Owners Radio? Reach out to us at email to discuss advertising opportunities.   



LEADERSHIP | Overcoming Burnout and Enhancing Team Performance, w/ Jimmy Burroughes.

In this episode of Business Owners Radio, we welcome John Egan, the mastermind behind 'The Stripped Down Guide to Content Marketing.' In this enlightening discussion, John shares his extensive expertise in content marketing, honed through years of working with top-tier clients like Forbes Advisor, Experian, Bankrate, and The Balance.

In today’s digital landscape, content marketing is not just an option; it's a necessity. John breaks down complex strategies into manageable steps, offering a treasure trove of insights for small business owners and entrepreneurs. This episode is a must-listen for anyone eager to multiply their leads and establish a commanding online presence.

What You'll Learn:Efficient Content Marketing on a Budget: Discover how to excel in content marketing without breaking the bank.Social Media Savvy: Unearth the secrets to leveraging platforms like LinkedIn, Instagram, and Twitter to amplify your content.Blogging as a Foundation: Understand why maintaining a blog is critical to your content marketing success.SEO Demystified: Grasp the basics of SEO and learn the paramount rule - understanding your brand.Join us as John Egan share the principles of effective content marketing, emphasizing quality over quantity and the power of authentic storytelling. Whether you’re a content marketing newbie or looking to enhance your existing tactics, this episode is packed with actionable advice and real-world examples.

Dive deep into the essence of content marketing and emerge with a clear vision and practical tips to elevate your business. Don't miss this opportunity to learn from one of the industry's best.

Listen, learn, and let your content marketing journey begin!

Connect with John Egan:
Are you interested in learning more about John's insights on content marketing? Visit his website at JohnEgan.net.

A Special Offer for Our Listeners:
As a token of our collaboration with John, we're excited to offer our listeners an exclusive opportunity to receive a review copy of 'The Stripped Down Guide to Content Marketing.' If you're interested, email us at support@businessownersradio.com.


 
Listen and subscribe on Apple Podcasts, Spotify, Google Podcasts, and Stitcher. Website | Facebook | Twitter | Instagram | LinkedIn About Business Owners Radio: Business Owners Radio is a podcast that brings you insights, inspiration, and actionable advice from successful entrepreneurs and business experts. Hosted by Shye Gilad and Craig Moen, our show aims to help you grow your business and achieve your goals. Join us every week for new episodes packed with valuable tips and resources. Sponsorships: Are you interested in sponsoring an episode of Business Owners Radio? Reach out to us at email to discuss advertising opportunities.   



CONTENT MARKETING: Mastering Brand Storytelling and Audience Engagement with John Egan

Discover the leadership secrets that can transform your career as we chat with William Vanderbloemen, CEO and leadership sage, who reveals the twelve habits that set extraordinary leaders apart. Vanderbloemen's insights, drawn from his book "Be the Unicorn," are based on 30,000 interviews by his firm, pinpointing the power of authenticity and the simple, yet profound, art of human interaction. Prepare to be enlightened by the surprising teachability of skills that are redefining success in the post-pandemic business world, where being genuine and responsive are not just preferred but essential.

In our discussion with William, we also delve into the game-changing impact that the right hires have on an organization's trajectory. Whether it's tailoring interview processes to uncover those rare 'unicorn' candidates or utilizing innovative tools to evaluate key traits, this episode is packed with actionable strategies. From the boardroom to your personal career growth, the wisdom shared here holds the key to unlocking a higher level of leadership and influence. Join us, and you might just find the blueprint to elevate your team and your own professional path to the realm of the unicorns. 
Listen and subscribe on Apple Podcasts, Spotify, Google Podcasts, and Stitcher. Website | Facebook | Twitter | Instagram | LinkedIn About Business Owners Radio: Business Owners Radio is a podcast that brings you insights, inspiration, and actionable advice from successful entrepreneurs and business experts. Hosted by Shye Gilad and Craig Moen, our show aims to help you grow your business and achieve your goals. Join us every week for new episodes packed with valuable tips and resources. Sponsorships: Are you interested in sponsoring an episode of Business Owners Radio? Reach out to us at email to discuss advertising opportunities.   



LEADERSHIP | Unveiling Top Leadership Habits with William Vanderbloemen, Author of 'Be the Unicorn.

Unlock the secrets of superior leadership with Damon Lembi, the visionary CEO of Learnit, as he draws parallels between the grit of professional sports and the finesse of corporate command. In a game where resilience, preparation, and hard work are the cornerstones of victory, Damon brings his playbook from the baseball diamond to the boardroom, offering a three-step approach to cultivating a Learn-it-All Leader Mindset. Discover how to embrace feedback, overcome the imposter syndrome, and harness the power of coaching to elevate your leadership game.

Step up to the plate with us as we dissect the dynamics of a successful business team and why treating it like a sports team could be your winning strategy. From the agility needed to stay ahead in a fast-paced market to the wisdom of hiring for potential, we're covering all the bases. Journey through the innovative strategies that give companies like Southwest Airlines their competitive edge, and learn how humility, curiosity, and integrity are the hallmarks of outstanding self-leadership. With Damon's game-changing insights, this episode is a home run for aspiring MVPs in the arena of leadership.

Damon Lembi is the CEO of Learnit, a global leader in corporate training solutions that have upskilled more than 1.8 million professionals in the past twenty-seven years. After dedicating the initial 22 years of his life to the pursuit of becoming a Major League Baseball player, Damon pivoted in 1995 to help his father (Walt Lembi, Founder of Learnit) by investing his heart and soul in Learnit to help individuals gain the knowledge and confidence they need in attaining their professional goals through the value of education. Damon attributes Learnit's longevity and success to the ability to surround himself with "A" players and take advantage of learning and evolving through past mistakes.

Connect with Damon on LinkedIn
Follow Damon on X 
Listen and subscribe on Apple Podcasts, Spotify, Google Podcasts, and Stitcher. Website | Facebook | Twitter | Instagram | LinkedIn About Business Owners Radio: Business Owners Radio is a podcast that brings you insights, inspiration, and actionable advice from successful entrepreneurs and business experts. Hosted by Shye Gilad and Craig Moen, our show aims to help you grow your business and achieve your goals. Join us every week for new episodes packed with valuable tips and resources. Sponsorships: Are you interested in sponsoring an episode of Business Owners Radio? Reach out to us at email to discuss advertising opportunities.   



LEADERSHIP From the Diamond to the Boardroom: Strategies for Becoming a Learn-it-All Leader in Business w/ Damon Lembi.

Could the secret to exponential business growth lie at the intersection of leadership and sales? Best-selling author and business growth consultant, Scott Edinger, joins us to map out this critical junction. His compelling insights light the path to bridging the disconnect frequently seen between leadership and sales. Scott’s approach is not about pushing products or services, but selling solutions - an approach that transforms how customers perceive their problems, ultimately leading to successful growth. 

Get ready to challenge your preconceived notions on strategic purchases as we dive into our personal anecdotes about buying air conditioning in the sweltering Florida heat. Here, we uncover the importance of expertise and a diagnostic approach, even when it means going against a customer’s initial preferences. As we transition into our final discussion with Scott, he shares invaluable insights from his book "The Growth Leader", stressing the necessity of having meaningful conversations and creating emotional connections. Tune in for an enriching conversation that promises thought-provoking strategies and techniques for driving business growth. 
Listen and subscribe on Apple Podcasts, Spotify, Google Podcasts, and Stitcher. Website | Facebook | Twitter | Instagram | LinkedIn About Business Owners Radio: Business Owners Radio is a podcast that brings you insights, inspiration, and actionable advice from successful entrepreneurs and business experts. Hosted by Shye Gilad and Craig Moen, our show aims to help you grow your business and achieve your goals. Join us every week for new episodes packed with valuable tips and resources. Sponsorships: Are you interested in sponsoring an episode of Business Owners Radio? Reach out to us at email to discuss advertising opportunities.   



202 MARKETING | How to build your marketing in the right order to save money & get more customers. w/Bear Wade

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