Global marketing expert Aimeé Lapic sits down with UC Davis Professor Kimberly Elsback to explore the insights she has learned as a senior-level executive at Banana Republic and the Gap with a focus on customer experiences. Series: "UC Davis Graduate School of Management's Dean's Distinguished Speaker Series" [Show ID: 32186]

Marketing in a Global Age Featuring Aimeé Lapic

From entrepreneurship to economic policies these programs introduce you to leaders and issues in the business community. Visit uctv.tv/business

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Marketing in a Global Age Featuring Aimeé Lapic

Marketing in a Global Age Featuring Aimeé Lapic

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