Corporate Caffeine with Dacia Coffey

Marketing in a Recession: How to Optimize


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Unfortunately, we live in a culture where our to-do lists are so long that we have a tendency to get stuff done and never do the follow-up.

 

This means we miss this huge question: How do we actually optimize something? This could be around digital marketing, building your team, or helping them develop.

 

This could be around a personal project that you have. How do you actually optimize? 

 

Today I'm going to break down a few ways to think about this, and I hope to encourage you to go back and get more out of what you're already doing.

 

This is all about good stewardship. We have been entrusted with resources: people, mental capacity, financial points of view, relationships, and more.

 

We also discuss:

- Where should we optimize first?

- What's working, and what isn't? 

- Building an ecosystem

- Is your message right?

- Your budget alignment

- Getting more out of people

- Are there new or alternative ways to do things?

- Optimizing Your Time

- Being intentional with your calendar.

 

Want to connect directly with a marketing expert? Reach out here! https://www.themarketingblender.com/contact-us/

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Corporate Caffeine with Dacia CoffeyBy The Marketing Blender