<p>No matter how great your engagement strategy is, if you don't market or communicate it effectively, it is doomed for failure.  In this episode, Tom and Dave interview Allegra Tasaki, Communications Director for the National Association of Bond Lawyers.  In this episode, Tom, Dave and Allegra share the keys to having an effective communications strategy that drives your member engagement.</p>

No matter how great your engagement strategy is, if you don't market or communicate it effectively, it is doomed for failure. In this episode, Tom and Dave interview Allegra Tasaki, Communications Director for the National Association of Bond Lawyers. In this episode, Tom, Dave and Allegra share the keys to having an effective communications strategy that drives your member engagement.

<p>No matter how great your engagement strategy is, if you don't market or communicate it effectively, it is doomed for failure. &nbsp;In this episode, Tom and Dave interview Allegra Tasaki, Communications Director for the National Association of Bond Lawyers. &nbsp;In this episode, Tom, Dave and Allegra share the keys to having an effective communications strategy that drives your member engagement.</p>

Marketing in HUGE in Engagement Strategy

Welcome to the podcast where we offer insight from both a seasoned Association Exec and an Entrepreneur. Tom Morrison and Dave Will discuss and debate hot topics in the association community every other week. You will learn about new trends and gain inspiration that will help you drive value and engagement, and run an efficient and effective association like a business.

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Marketing in HUGE in Engagement Strategy

Marketing in HUGE in Engagement Strategy

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