Service companies need to better understand their client’s business and the business they are really in. It all starts with supply chain management. #marketing #albertthompson

Marketing is the Parent Company

The Transient Identiti podcast is a weekly chronicle of how consumer behavior continuously redefines the Rules of Engagement for Marketers. With an eye towards the future, we’ll discuss Consumer Psychology, Consumer Truths, DTC, Chasing, Revenue Return and Attribution, Marketing Paradigms, Real vs Fake Influence, Branded Content, Decision Making Models, WTF is Path to Purchase, Future of Voice, the Connected City, Why Go Live, etc

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Marketing is the Parent Company

Marketing is the Parent Company