Sergio Villalobos, eCommerce Strategy Manager at Ford Motor Company, tells us how Ford is reaching out to tradeshows like AdTech Miami to find new marketing strategies to reach Latin American consumers

Marketing Latin American Consumers

ad:tech is an interactive advertising and technology conference dedicated to connecting all sides of today's brand marketing landscape. Worldwide shows blend keynote speakers, topic driven panels and interactive workshops to provide attendees with the tools and techniques they need to compete in a changing world. We are committed to bringing you the now and the next of modern marketing.

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Marketing Latin American Consumers

Marketing Latin American Consumers