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Marketing Masterclass with Arjoon Bose, Global CMO & Digital Officer at Bel Group
Pressure is a privilege.
Arjoon Bose, Global CMO & Digital Officer at Bel Group (ex-L’Oréal, ex-General Mills), shares the story of his unconventional rise in marketing, from selling shampoo on Mumbai trains to leading global brands across beauty and food.
In this episode:
- Why marketing must lean into culture and creativity to stay relevant
- The new 3Ps shaping the future: personalisation, precision & pace
- How Arjoon balances purpose and performance in the age of AI
If you’re ready to rethink what great marketing looks like in 2025 and beyond, this one’s for you 🙌
View all episodes
By Powered by Engage Video GroupPressure is a privilege.
Arjoon Bose, Global CMO & Digital Officer at Bel Group (ex-L’Oréal, ex-General Mills), shares the story of his unconventional rise in marketing, from selling shampoo on Mumbai trains to leading global brands across beauty and food.
In this episode:
- Why marketing must lean into culture and creativity to stay relevant
- The new 3Ps shaping the future: personalisation, precision & pace
- How Arjoon balances purpose and performance in the age of AI
If you’re ready to rethink what great marketing looks like in 2025 and beyond, this one’s for you 🙌