Buffy O'Connor, Media Director at The Yaffe Group and I discuss the importance of a media plan.  It is not enough to simply decide to run ads.  Where do your clients congregate and how to reach them.  We discuss TV, radio and digital spots.

Buffy O'Connor, Media Director at The Yaffe Group and I discuss the importance of a media plan. It is not enough to simply decide to run ads. Where do your clients congregate and how to reach them. We discuss TV, radio and digital spots.

Marketing Media Planning

Chuck Smith, President of Charles Smith & <br />Associates Inc. hosts "Chuck talks business."  Guests are experts in entrepreneurial topics such as:  Marketing, Networking, Finance, Web 2.0, Accounting and Legal issues.

Business

Chuck Smith, President of Charles Smith & Associates Inc. hosts "Chuck talks business." Guests are experts in entrepreneurial topics such as: Marketing, Networking, Finance, Web 2.0, Accounting and Legal issues.

Chuck Smith, President of Charles Smith &amp; <br>Associates Inc. hosts "Chuck talks business."  Guests are experts in entrepreneurial topics such as:  Marketing, Networking, Finance, Web 2.0, Accounting and Legal issues.

Share Marketing Media Planning

Sign up to save your podcasts

Marketing Media Planning

Marketing Media Planning