Marketing Mediator

Marketing Mediator - Advertising's role is only a mystery to outsiders with Alok Bhute


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Building brands and the role of advertising in marketing is confusing only to people who are new or are outside the world of marketing.

The brands and people working in marketing departments are very clear on how to use communication in growing their brands.
The different perspectives like traditional vs digital, TV is dead or the rise of technology taking over marketing may sound very conflicting but underneath them is the basic premise of bridging the gap between a brand and customer.
If you like this snippet - watch the full episode with Alok Bhute who is based out of Vietnam and is head of strategy with a long experience of working in agencies while growing brands for different companies.
We talk about a lot of topics
1. How to get into Strategic planning?
2. The war of perspectives in building brands?
3. Big brands vs New age small brands
4. Favorite books and advertisements of Alok
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Marketing MediatorBy Amandeep Singh