Ever wondered how trade professionals can turn their real-world skills into a thriving online brand? In this episode, Stacey and Jack from Trademark Digital share their incredible journey from Jack working in the trades industry to launching a successful digital marketing agency with Stacey’s expertise, that helps tradespeople grow their businesses. 

They get real about what it takes to stand out online — from building authentic connections, tackling the challenges women face in the trades, to raising mental health awareness and using social media marketing the right way. 

Stacey and Jack’s chemistry and complementary skill sets make this conversation both inspiring and practical. Whether you’re an electrician, builder, or small business owner, Stace aka Stick and Jack have all the tips on branding, networking, and using digital marketing to showcase your craft. 

If you’re passionate about the trades, entrepreneurship, and personal growth, this episode is for you. 

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Key Takeaways 

• Stacey and Jack combined their knowledge and expertise in both the trades and marketing. 
• Authenticity is key in building a brand. 
• Networking is crucial for growth in the trades. 
• Mental health awareness is important in the industry. 
• Women in trades face unique challenges. 
• Social media can be a powerful tool for tradespeople. 
• Marketing requires consistency and patience. 
• Building a strong partnership enhances business success. 
• Every conversation can lead to new opportunities. 
• The journey in trades is rewarding despite challenges. 

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Instagram: trademarkdigitaluk

Website: https://www.trademarkdigital.co.uk/

Chapters

00:00 Introduction of guests 

03:51 Transition from Trade to Marketing 

07:39 Building a Strong Partnership 

13:19 Navigating Challenges in the Trade Industry 

18:58 The Dynamics of Being a Female in a Male-Dominated Field 

23:58 The Journey of Recovery and Growth 

25:31 Authenticity in Branding 

28:45 The Power of Social Media in Marketing 

31:23 Networking and Building Relationships 

36:09 Future Plans and Events 

41:07 Choosing a Trade: Insights and Reflections 

49:04 Thanks for listening, like, follow for more 

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