In this episode of Bison Breakthrough, we chat with Nichols College alum Luke Andracki, who shares his path from college student to marketing professional.

Luke gives us a behind-the-scenes look at his daily work in marketing, what excites him about the industry, and practical advice for students who want to break into this dynamic field.

We discuss:

• A day in the life of a marketing pro
• How Luke navigated his career after graduation     
• Essential skills for marketing students today      
• Tips for building experience and standing out to employers

Whether you’re curious about marketing or actively pursuing a role, Luke’s story and advice will give you a fresh perspective and inspiration.