The James Bond Complex

Marketing the Bond Brand with David Zaritsky - Part 2


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Hello dear listeners,

We got our mind on our money and our money and our mind. It's all about that marketing money, baby!

We're back this week with the conclusion to our conversation with David Zaritsky from The Bond Experience about how the 007 brand has been sold to fans and casuals alike over the decades. In Part 2 we cover AVTAK, GE, DAD, SF and NTTD.

Frankly, Matt and Edgar are but pupils when it comes to such a domain, so we suggest that you mostly pay attention to David's keen insights but stay for our pithy remarks. Well, some of them are pithy. 

So sit back, relax, pick up a copy of an advertising for dummies book and tag along for another fascinating instalment of the James Bond Complex. 

David Zaritsky can be found:

On Instagram at https://www.instagram.com/thebondexperience/

On YouTube at https://www.youtube.com/user/TheBondExperience

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The James Bond ComplexBy Edgar Chaput, Matt Auclair, Jason Kim And Emery Cormier

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