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MARKETING TIMING with William Eastman
MARKETING TIMING
So far our focus is on being right. There is one problem. Being right at the wrong time will lead to failure and therefore the market situatio needs to be accessed.
Topics:
- Where is the market for the initial offer? Innovation, Early Adopter, Early Majority, Later Majority, Laggards
- Where is the market/customer in the sales cycle?
- Where does the company stand in brand awareness?
- What are competitors selling that is similar to our offer?
- Where is economy and how will that influence timing of the buying decision?
Next Show: Creating a list of testing variables.
"The World Of Business At Your Finger Tips"
- Join our Facebook Group
- Join our LinkedIn Group
- Download the mobile APP
View all episodes
By IBGR onAir Talent William EastmanMARKETING TIMING
So far our focus is on being right. There is one problem. Being right at the wrong time will lead to failure and therefore the market situatio needs to be accessed.
Topics:
- Where is the market for the initial offer? Innovation, Early Adopter, Early Majority, Later Majority, Laggards
- Where is the market/customer in the sales cycle?
- Where does the company stand in brand awareness?
- What are competitors selling that is similar to our offer?
- Where is economy and how will that influence timing of the buying decision?
Next Show: Creating a list of testing variables.
"The World Of Business At Your Finger Tips"
- Join our Facebook Group
- Join our LinkedIn Group
- Download the mobile APP