Running ads without conversion tracking is like driving with your eyes closed. You see the spend. You see the clicks. But you have no idea what’s working.

In this 30-second tip, Bruhith Indiresh, a digital marketing specialist based in Canberra, shares one of the most practical digital marketing tips for 2025 — set up proper tracking before you even launch.

You’ll walk away with clarity on:

• Why your best-performing ad might be running right now (and you’d never know)

• How to trace leads beyond clicks and views

• Tools like Meta Events Manager, GA4, and CRM workflows

Because if you can’t measure it — you can’t scale it.

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